As you may have noticed many sites

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Soma
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Joined: Tue Feb 07, 2023 6:08 am

As you may have noticed many sites

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It's because the companies that are there resorted to the Google Ads platform, namely campaigns on the search network. Through this type of campaign, the brand can appear in the first results of a Google search page. Naturally, it will be the user who searches for the keyword that matches the keyword that the brand used when creating its campaign. Thus, it can be said that it is the interested customer who finds your brand – and not the other way around, as is the case with campaigns through social networks. In the case of search ads, you should define the keywords that guide your entire campaign.

So that, every time a potential customer searches for them, the brand ads appear before the organic results. In order to choose these keywords, obviously, the interested brand must first analyze which are the most searched for by users, through the tools of Google Ads itself and other tools Israel Mobile Database such as . Google Ads Display Network Ads There are also Google Ads Display Network ads. Have areas reserved especially for advertising banners, such as online magazines, news portals, blogs and much more. Most of these sites are part of the Google Display Network a network of sites that reserves spaces.

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Advertising banners that reach about 80% of internet users. There are also YouTube Display Network ads, which appear at the beginning of videos and during some of the longer videos on the platform. The billing model for these Display Network ads, like Google Ads Search Network ads, can vary widely. An amount can be charged per thousand impressions that is, the company has to pay each time the ad is displayed 1000 times. In the case of ads posted on YouTube, the company can pay each time a user views an ad regardless of whether or not the user has loaded.
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